Michael Zhang Joins Hayward as Director of Sales, Marketing for Asia Pacific


Gary Young Scales Advertising 612-247-8123

ELIZABETH, NJ — Hayward Pool Products announced that Michael Zhang has joined its International Team as director of sales/marketing for Asia Pacific. In this newly created position, he will lead the growth and development of swimming pool equipment sales in the Asia Pacific region with a focus on China. Zhang will be based in Shanghai, China, as well as having an office in Hayward's Wuxi, China manufacturing facility.

Vice President of Global Marketing, International Sales Bruce Fisher said, "China is the fastest growing economy in the world and Michael has a successful track record while working forother multi-national manufacturing companies there. We're confident that he'll be a great asset in building our in-country sales and marketing organization in China and throughout Asia Pacific."

Prior to joining Hayward, Zhang held similar market development roles in China for Electrolux and Franke Kitchen Systems. Both multi-national companies participate in the major appliance business for new construction and the aftermarket.

About Hayward Pool Products Hayward Pool Products, a division of Hayward Industries Inc., is the largest manufacturer of residential swimming pool equipment in the world. Headquartered in Elizabeth, New Jersey, Hayward designs, manufactures and markets the Totally Hayward® System, a complete line of residential pool equipment including pumps, filters, heating, cleaners, sanitization, automation, lighting, safety and energy solutions.

The company, which has built its brand on innovation, energy-efficiency, safety and reliability, includes such brands as TriStar®, Super Pump®, Pro Logic®, HeatPro®, SwimClear™, ColorLogic®, Aqua Rite®, Navigator®, Pool Vac Ultra®, Phantom®, TigerShark®, among others. Hayward products are sold through a network of distributors and 3,000 Totally Hayward Dealer Partners throughout the U.S., Canada, Asia, Australia, Latin America and the Middle East. For more information, contact Hayward at (908) 351-5400 or visit www.haywardnet.com


Michael Zhang, Hayward Director of Sales, Marketing for Asia Pacific