Mark Normyle Appointed Hayward® Global Product Manager Automatic Pool Cleaners


For more information, contact:
Gary Young
Phone: 612-247-8123

ELIZABETH, NJ (April 26, 2011) — Mark Normyle has been named Global Product Manager Automatic Pool Cleaners at Hayward® Pool Products. Formerly the manager of Hayward’s automatic cleaners business for nine years, Normyle will strategically lead this highly technical, rapidly changing, multi-channel product line, according to Vice President – Product Management Kevin Potucek.

“Under Mark’s leadership, the automatic cleaner product segment saw significant growth both domestically and internationally,” Potucek said. “Since that time, Hayward has invested heavily in this segment, introducing a new generation of PoolVacs, acquiring AquaVac robotic cleaners, as well as a full line of disc suction cleaners. Mark’s experience and leadership will be instrumental in the future of this very important global business.”

Prior to joining Hayward, Normyle held senior product management positions with Philips Electronics, Lehn & Fink and Colgate-Palmolive. He earned an MBA from New York University’s Leonard Stern School of Business and a Bachelor of Science degree in Business Administration from Manhattan College.

Normyle will be based in Hayward’s Clemmons, N.C. facility.

About Hayward Pool Products
Hayward Pool Products, a division of Hayward Industries Inc., is the largest manufacturer of residential swimming pool equipment in the world. Headquartered in Elizabeth, New Jersey, Hayward designs, manufactures and markets the Totally Hayward® System, a full line of residential and commercial pool equipment including pumps, filters, heaters, cleaners, sanitization, automation, lighting, safety and energy solutions products.

The company, which has built its brand on innovation, energy-efficiency, safety and reliability, includes such brands as EcoStar™, TriStar®, Stratum® VRS, Super Pump®, Pro Logic®, HeatPro®, ColorLogic®, Aqua Rite®, Navigator® Pro, Pool Vac XL™, TigerShark®, among others. Hayward products are sold through a network of distributors and 3,000 Totally Hayward Dealer Partners throughout the U.S., Canada, Asia, Australia, Latin America and the Middle East. For more information, contact Hayward at (908) 351-5400 or visit

Mark Normyle, Hayward® Pool Products Global Product Manager Automatic Pool Cleaners