Hayward® To Rebate Up To $15,000 To Qualified Arizona Pool Owners If Heat Tops 118 Degrees On July 4th

‘Beat the Heat’ campaign runs from February 18 – 28, 2011.


For more information, contact:
Gary Young
Phone: 612-247-8123
Email: gyoung@scalesadvertising.com

ELIZABETH, NJ (February 17, 2011) — Some Arizona residents will be hoping that weather history repeats itself this Fourth of July. If the temperature reaches or exceeds the record-breaking 118 degrees Fahrenheit at the Phoenix Sky Harbor Airport, originally set on July 4th, 1989, qualified pool buyers will receive up to a $15,000 rebate from Hayward® Pool Products.

The “Beat the Heat” campaign applies to every new Arizona in-ground pool sold February 18 – 28, 2011 by a qualifying Totally Hayward® pool builder. Under the terms of the promotion, anyone purchasing a new in-ground pool from an authorized and participating Totally Hayward Pool Builder in Arizona, whose purchase includes a Hayward brand pump, a Hayward brand filter, and one additional Hayward branded product, such as a heater, heat pump, controller, salt chlorinator or cleaner, are eligible to register.

According to Kevin Potucek, “While Arizonians don’t need to be reminded how hot it can get there, this is our way of drawing some attention to the importance of being prepared to beat the heat with a new pool. And it’s our way of potentially rewarding those forward-thinkers who consider that there’s a real possibility that the temperatures could top that historic 118 degree mark.”

Anyone interested in the details of the “Beat the Heat” promotion, or to locate a participating Hayward pool builder near them is encouraged to go to www.haywardpool.com and click on the “Beat the Heat” promotion.

About Hayward Pool Products
Hayward Pool Products, a division of Hayward Industries Inc., is the largest manufacturer of residential swimming pool equipment in the world. Headquartered in Elizabeth, New Jersey, Hayward designs, manufactures and markets the Totally Hayward® System, a full line of residential and commercial pool equipment including pumps, filters, heating, cleaners, sanitization, automation, lighting, safety and energy solutions.

The company, which has built its brand on innovation, energy-efficiency, safety and reliability, includes such brands as EcoStar™, TriStar®, Stratum® VRS, Super Pump®, Pro Logic®, HeatPro®, ColorLogic®, Aqua Rite®, Navigator® Pro, Pool Vac XL™, TigerShark®, among others. Hayward products are sold through a network of distributors and 3,000 Totally Hayward Dealer Partners throughout the U.S., Canada, Asia, Australia, Latin America and the Middle East. For more information, contact Hayward at (908) 351-5400 or visit www.haywardpool.com