Hayward Puts A Bounty On The Oldest Genuine Salt Cells

Contest for country's oldest Hayward salt chlorination cells underway.


For more information, contact:
Gary Young
Phone: 908.351.5400 x4252
Email: pr@hayward.com

ELIZABETH, NJ (November 7, 2013) To prove the high quality and longevity of Hayward salt chlorination cells, Hayward Pool Products® has put out a bounty contest. Pool owners who have the oldest genuine Hayward salt cells will be rewarded with one of 40 prizes, totaling over $8,000.

Genuine Hayward salt chlorinators and their salt cells are recognized for their outstanding performance and longevity- chlorinating pools and spas automatically for years. The company is hoping to locate some of the oldest known Hayward cells to use them in creating Hayward’s first Historical Museum. To that end, Hayward will be offering pool owners 40 chances to win some great prizes, including two grand prizes of free salt cells plus $1,000 Visa gift cards; two second place prizes of free salt cells plus $500 Visa gift cards; 16 salt meters for the third place winners; and 20 salt cleaning stands for the fourth place winners. In each case, the prizes will be evenly divided between the oldest salt chlorination cells in the above-ground and in-ground pool categories.

Hayward Director of Marketing Communications Bruce Porter explained that the idea for the contest came about because the longevity of Hayward’s TurboCell® and other leading Hayward-branded salt cells is a huge source of pride among Hayward customers and employees. “We are always hearing from people about how long they’ve owned a Genuine Hayward salt chlorinator and salt cell,” he said. “That’s why these products are number one in the industry. So, we want to reward pool owners for using genuine Hayward salt cells and hopefully for sharing their stories with us.”

Pool owners can enter the contest through December 31, 2013 by going to one of Hayward’s on-line sites:

About Hayward Pool Products
Hayward Pool Products, a division of Hayward Industries, Inc. is the largest manufacturer of residential swimming pool equipment in the world, with a significant presence in the commercial pool market that is continuously growing. Headquartered in Elizabeth, New Jersey, Hayward designs, manufactures and markets a full line of residential and commercial pool and spa equipment including pumps, filters, heating, cleaners, salt chlorinators, automation, lighting, safety, flow control and energy solutions.

The company, which has built its brand on innovation, energy-efficiency, safety and reliability, includes such brands as Salt & Swim® 3C, EcoStar®, EcoStar® C TriStar®, Super Pump®, ProLogic®, AquaConnect®, HeatPro®, ColorLogic®, CrystaLogic™, CAT Controllers®, AquaRite®, Navigator® Pro, PoolVac XL™, TigerShark®, among others.

Hayward products are sold throughout the U.S., Canada, Asia, Australia, Latin America and the Middle East. For more information, contact Hayward at (908) 351-5400.